Ads on blogs Archives
Ads on blogs
What influence should advertising have on a blog?My answer is "none." And what's more, it should not make a difference whether an advertiser chooses or passes on advertising with one's blog. Advertisers are in the advertising business. Bloggers are not. (If they are, then they're already in trouble.)
. . .
Advertisers pull ads from publications and broadcasts all the time, for all sorts of reasons, and I really don't think the blogger is well served by fretting publicly about it. That's life in the media big leagues.
"Ads on blogs, ads not on blogs ... and bloggers blogging about it," mediagirl, October 27, 2005
We agree: an ad being carried on a blog does not imply agreement with or endorsement by the blogger of the advertiser. Bloggers, like other media, are free to reject ads; in the blogads world, bloggers are free to reject any ad placed through blogads.
October 30, 2005 02:15 PM Fourth Estate
