Media Tip 33 Archives
Media Tip 33
Media Tip 33: There are two types of messages: strategic and campaign. When developing your message, make sure it is a succinct articulation of a vision designed to convey a broad theme or to motivate people to a specific action.
This tip is from our booklet, Media Relations Tips: 102 Secrets for Finding Success in Public Relations.
Practical tips for anyone who works with the media, works with someone who works with the media, or who works at an organization that is covered in the media. An easy handout for everyone in your group to make sure that they are prepared and confident if they ever have to deal with the media.
Based on the Media Relations Handbook, by Brad Fitch.
The cover and inside pages of this booklet can be customized with your logo and information. For more information, see our Booklets page.
July 3, 2007 02:07 PM Tips and Terms