Media Tip 62 Archives
Media Tip 62
Media Tip 62: Follow the five management principles of online communications:
• Management that gets it;
• Internal leadership;
• Internal cooperation;
• Connection to a strategic vision; and
• Connection to the off-line world.
This tip is from our booklet, Media Relations Tips: 102 Secrets for Finding Success in Public Relations.
Practical tips for anyone who works with the media, works with someone who works with the media, or who works at an organization that is covered in the media. An easy handout for everyone in your group to make sure that they are prepared and confident if they ever have to deal with the media.
Based on the Media Relations Handbook, by Brad Fitch.
The cover and inside pages of this booklet can be customized with your logo and information. For more information, see our Booklets page.
September 30, 2008 02:17 PM Tips and Terms