Media Tip 50: Utilize wire services. Wire services can reach millions of readers and operate the primary daybooks that list upcoming events.
This tip is from our booklet, Media Relations Tips: 102 Secrets for Finding Success in Public Relations.
Practical tips for anyone who works with the media, works with someone who works with the media, or who works at an organization that is covered in the media. An easy handout for everyone in your group to make sure that they are prepared and confident if they ever have to deal with the media.
Based on the Media Relations Handbook, by Brad Fitch.
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