Effective Strategy Planning Tips for Lobbyists and Advocates

The legislative environment can involve a high degree of pressure and present challenges to the lobbyist for strategic planning. Organizations that take time to invest in staff training, strategic planning and goal updates will be rewarded in the long term, including sustained legislative success and effective representation of client or member interests. Strategic planning can … Read more

The Role of Ideology in Persuading Congress

The first time most congressional candidates make the decision to run for Congress, they do so, at least in part, because of their ideology. Generally, they hold some beliefs they are interested in pursuing in the public policy arena. Those beliefs may be characterized as liberal, conservative, libertarian, or the candidate’s own unique ideology. photo … Read more

Preparation is Key to Taking Advantage of Opportunities in Media Relations

It is sometimes assumed that the development of a communications plan is similar to the production of a play, in which the public acts as the audience. In reality, much of the work involved in public relations can be reactionary and unpredictable in nature. It is not unusual for members of Congress to determine their … Read more

Making the Most of Visual Aids when Testifying before Congress

When you are invited to testify before Congress, visual aids can provide impact and enhance your testimony. Even so, certain guidelines should be followed to make the most of the use and design of visual aids. photo credit: kifo First and foremost, make certain you obtain approval to use any intended visual aids prior to … Read more

How Truth-in-Testimony Rules Apply to Prospective Congressional Witnesses

As a prospective public witness testifying before Congress, it is essential to have a solid understanding of the Truth-In-Testimony rules that witnesses are required to comply with and the consequences that can result for failing to comply. photo credit: einalem To the greatest extent possible, witnesses who appear before each committee are required to submit … Read more

Engaging the Media as an Advocate and Lobbyist

Each year, countless dollars are spent on public relations efforts that are specifically designed to capture the attention of legislators. Whether it is an advertisement in Roll Call or a web site ad meant to persuade busy lawmakers and staff, a creative array of messages are developed to formulate a successful advocacy campaign. photo credit: … Read more

How to Get Better Job Reviews – Writing Courses from TheCapitol.Net

Writing for Government and Business: Critical Thinking and Writing – How to Compose Clear and Effective Reports, Letters, Email, and Memos Our writing courses have been described as “really about how to get better job reviews and get promoted” because they help you improve one of your most important, and visible, job skills: written communication. … Read more

Capitol Hill Workshop – 3-day Legislative Operations Seminar in Washington, DC

Capitol Hill Workshop: Legislative-Executive Workshop In this engaging workshop and seminar on legislative operations, Washington-based experts focus on these 3 P’s. They discuss the policy-making process and the legislative agenda, help you understand the congressional budget process, and demystify the culture of the U.S. Congress. photo credit: Aunt Owwee You will leave this workshop with … Read more