Identifying and Cultivating Key Members of Congress and Contacts for Your Issue

When it comes to identifying and cultivating contacts and influential individuals who can assist you with your issue, it is never too early to begin. Start working with key decision makers on your issue as early as possible. Make it a priority to identify leaders that other congressional members will look toward regarding the development … Read more

How Coalitions Can Benefit Your Group

Most legislative campaigns today feature coordinated legislative efforts, and almost all lobbyists now work through legislative coalitions. The reason for this is that lobbyists recognize that there is incredible strength in numbers and that in most cases the whole is greater than the sum of the parts. photo credit: westy48 By coordinating strategies and pooling … Read more

Advocacy through Grassroots Organization

Grassroots lobbying has become a popular and common method for attempting to influence the outcome of legislation. At the most basic level, grassroots lobbying involves citizens simply contacting their legislators to convince them to take a certain stand either for or against a specific piece of legislation. One of the reasons that grassroots lobbying is … Read more