Tag: off the record

Your Guide to “Off the Record”

Your Guide to “Off the Record”

The term “off the record” is commonly expressed and heard, but it can be easily misunderstood. Whenever you find yourself in a situation where you must deal with the media it is imperative that you understand what “off the record” really means. photo credit: Michael Cory The common wisdom in Washington is that if you […]

Written Press Statements or Press Interviews – Which is Best?

Written Press Statements or Press Interviews – Which is Best?

In determining whether you should offer a written statement or give an interview, there are many different things to take into consideration. In some cases a written statement may actually be preferable to giving an interview – less can be more. photo credit: Andrew Rusk A written statement works to limit the choices of a […]