Tag: Public Opinion

Engaging the Media as an Advocate and Lobbyist

Engaging the Media as an Advocate and Lobbyist

Each year, countless dollars are spent on public relations efforts that are specifically designed to capture the attention of legislators. Whether it is an advertisement in Roll Call or a web site ad meant to persuade busy lawmakers and staff, a creative array of messages are developed to formulate a successful advocacy campaign. photo credit: […]

The Importance of Public Opinion and Congress

The Importance of Public Opinion and Congress

Congress follows public opinion quite closely. In fact, public opinion and Congress have a relationship in which public opinion can change the course of actions taken by Congress while at the same time Congress frequently seeks to influence public opinion. photo credit: The Democratic Alliance If it is your goal to drive the actions of […]