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Finally…Lobbying Explained Clearly From A-Z

Former President of American League of Lobbyists Releases Definitive Step-By-Step Instruction Manual, Debunks Old Myths

When the stakes are as high as they are in lobbying, there's no room for error. Deanna R. Gelak, former President of the American League of Lobbyists, has just published the definitive manual for would-be lobbyists: an essential resource for anyone involved in lobbying from the corporate, government, academic, or librarian perspective.

In 514 pages of well-researched, clearly-written, hands-on material, existing and prospective lobbyists (and those who work with them) will learn (among many other things):

Using diagrams, graphics, checklists, call-outs and other features to humanize this complex material, Lobbying and Advocacy is a one-volume course containing everything a lobbyist, agency employee, or Congressional staffer needs to know about lobbying.

Along with all the practical information, the book also looks at the history of lobbying, and debunks several long-held myths--including the much-told story about the origin of the term in President Ulysses S. Grant's frequent sojourns to the lobby of the Willard Hotel. Gelak proves (and shows the documents) that the term goes back at least to 1820, two years before Grant's birth--and the practice is far older than that.

Lobbying And Advocacy: Winning Strategies, Recommendations, Resources, Ethics and Ongoing Compliance for Lobbyists and Washington Advocates: The Best of Everything Lobbying and Washington Advocacy, by Deanna R. Gelak

ISBN: 978-1-58733-104-6 (cloth, $67); 978-1-58733-100-8 (paper, $57)
Publisher: TheCapitol.Net

More information at

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February 15, 2009 08:37 AM   Link    Comments (0)

"Lobbying and Advocacy," by Deanna Gelak

Lobbying and Advocacy: Winning Strategies, Resources, Recommendations, Ethics and Ongoing Compliance for Lobbyists and Washington Advocates is now available.

Lobbying and Advocacy: Winning Strategies, Resources, Recommendations, Ethics and Ongoing Compliance for Lobbyists and Washington Advocates, by Deanna Gelak
Lobbying and Advocacy
By Deanna Gelak

Lobbying and Advocacy is the comprehensive guide for lobbyists and Washington advocates. This 11 chapter publication provides practical tips and resources, as well as step-by-step guides for communicating with policymakers in every venue. The complete Table of Contents is available here as a 16-page pdf. PDF

What others are saying:

"There are lots of books on lobbying, but, until now, none has provided a comprehensive treatment of what lobbyists do and how they can best do it. Deanna Gelak’s Lobbying and Advocacy exhaustively covers the basics of lobbying history, legal framework, congressional processes, and ethics. But the strength of this volume is in its practical advice, checklists, and collection of best practices covering direct advocacy, media relations, grassroots organizing, and coalition building. It is a unique volume and should be on the bookshelf of both beginning lobbyists and senior government relations executives. College and law school professors also now, for the first time, have a single textbook for lobbying courses."
-- Thomas M. Susman, Director, Governmental Affairs Office, American Bar Association

"Lobbying and Advocacy provides both practical guidance and social and historical context, and is a unique illumination of the mechanisms of power in Washington."
-- John Wonderlich, Sunlight Foundation

"Lobbying is as American as apple pie. Benjamin Franklin lobbied in London for Pennsylvania and other colonies, and the Constitution recognizes our right 'to petition the government for a redress of grievances.' Deanna Gelak provides in Lobbying and Advocacy an invaluable guide for all citizens interested in exercising this constitutional right."
-- Michael Barone, Senior Writer, U.S. News & World Report; Resident Fellow, American Enterprise Institute; Co-author, The Almanac of American Politics

The Lobbying and Advocacy Sourcebook is the companion volume to Lobbying and Advocacy by Deanna Gelak

December 17, 2008 09:07 AM   Link    Comments (0)