Media Relations Handbook – Additional Resources – Related Publications


Media Relations Handbook, Second Edition
Media Relations Handbook 2e, by Bradford Fitch, Jack Holt Editor
For Government, Associations, Nonprofits, and Elected Officials
“The Big Blue Book”

By Bradford Fitch
Editor: Jack Holt

Additional Resources

TCNMRA.com

Courses
| Internet Resources

Related Publications

 



Corporate Communication
Corporate Communication


A Professional and Practitioner's Guide to Public Relations Research, Measurement, and Evaluation

A Professional and Practitioner’s Guide to Public Relations Research, Measurement, and Evaluation


Public Relations Writing: The Essentials of Style and Format

Public Relations Writing: The Essentials of Style and Format



Digital Strategies for Powerful Corporate Communication

Digital Strategies for Powerful Corporate Communications



The Political Campaign Desk Reference

The Political Campaign Desk Reference: A Guide for Campaign Managers, Professionals and Candidates Running for Office


The Partisan Divide: Congress in Crisis

The Partisan Divide: Congress in Crisis



Building Communities, Not Audiences: The Future of the Arts in the United States

Building Communities, Not Audiences: The Future of the Arts in the United States


Brandraising: How Nonprofits Raise Visibility and Money Through Smart Communications

Brandraising: How Nonprofits Raise Visibility and Money Through Smart Communications


The Media Training Bible

The Media Training Bible: 101 Things You Absolutely, Positively Need To Know Before Your Next Interview


Feeding the Media Beast

Feeding the Media Beast: An Easy Recipe for Great Publicity


How Come No One Knows About Us?

How Come No One Knows About Us? The Ultimate Public Relations Guide: Tactics Anyone Can Use to Win High Visibility


The New Rules of Marketing and PR

The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly


Regret the Error

Regret the Error: How Media Mistakes Pollute the Press and Imperil Free Speech



Getting It Wrong

Getting It Wrong: Ten of the Greatest Misreported Stories in American Journalism


unSpun

unSpun: Finding Facts in a World of Disinformation



It Ain't Necessarily So

It Ain’t Necessarily So: How the Media Remake Our Picture of Reality


Winning PR in the Wired World

Winning PR in the Wired World: Powerful Communications Strategies for the Noisy Digital Space



Strategic Public Relations

Strategic Public Relations: 10 Principles to Harness the Power of PR


The Corporate Blogging Book
The Corporate Blogging Book


For Immediate Release

For Immediate Release: Shape Minds, Build Brands, and Deliver Results with Game-Changing Public Relations



The McGraw-Hill 36-Hour Course: Online Marketing

The McGraw-Hill 36-Hour Course: Online Marketing


The Old Rules of Marketing are Dead

The Old Rules of Marketing are Dead: 6 New Rules to Reinvent Your Brand and Reignite Your Business


Designing Brand Identity
Designing Brand Identity: An Essential Guide for the Whole Branding Team


Designing Brand Identity

Engage, Revised and Updated: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web


Toxic Sludge is Good For You: Lies, Damn Lies and the Public Relations Industry

Toxic Sludge is Good For You: Lies, Damn Lies and the Public Relations Industry


Obama's Wars

Obama’s Wars



Torture and Truth: America, Abu Ghraib, and the War on Terror

Torture and Truth: America, Abu Ghraib, and the War on Terror



Why Our Drug Laws Have Failed: A Judicial Indictment Of War On Drugs

Why Our Drug Laws Have Failed: A Judicial Indictment Of War On Drugs



Shadow: Five Presidents and the Legacy of Watergate

Shadow: Five Presidents and the Legacy of Watergate



The Zen of Social Media Marketing

The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue


Crisis Management: Planning for the Inevitable

Crisis Management: Planning for the Inevitable


Measure What Matters: Online Tools For Understanding Customers, Social Media, Engagement, and Key Relationships

Measure What Matters: Online Tools For Understanding Customers, Social Media, Engagement, and Key Relationships



Crisis Management: Yesterday & Today: How Leading Companies Deal With PR Disasters

Crisis Management: Yesterday & Today: How Leading Companies Deal With PR Disasters


The Future of War: Organizations as Weapons

The Future of War: Organizations as Weapons


The Four Stages of Highly Effective Crisis Management
The Four Stages of Highly Effective Crisis Management: How to Manage the Media in the Digital Age



Crisis Communication: Practical PR Strategies for Reputation Management and Company Survival

Crisis Communication: Practical PR Strategies for Reputation Management and Company Survival


Crisis Communications: A Casebook Approach

Crisis Communications: A Casebook Approach


Emergency Management

Emergency Management


Effective Crisis Communication: Moving From Crisis to Opportunity

Effective Crisis Communication: Moving From Crisis to Opportunity


The Economics of a Disaster: The Exxon Valdez Oil Spill

The Economics of a Disaster: The Exxon Valdez Oil Spill


Ethics in Public Relations: Responsible Advocacy

Ethics in Public Relations: Responsible Advocacy


Public Relations Ethics

Public Relations Ethics


Ethics in Public Relations: A Guide to Best Practice

Ethics in Public Relations: A Guide to Best Practice


Political Scandals in the United States

Political Scandals in the United States


Glass Houses: Shocking Profiles of Congressional Sex Scandals and Other Unofficial Misconduct

Glass Houses: Shocking Profiles of Congressional Sex Scandals and Other Unofficial Misconduct


The Politics of Disgrace: The Role of Political Scandal in American Politics

The Politics of Disgrace: The Role of Political Scandal in American Politics


Dead Last: The Public Memory of Warren G. Harding's Scandalous Legacy

Dead Last: The Public Memory of Warren G. Harding’s Scandalous Legacy


Firewall: The Iran-Contra Conspiracy and Cover-up

Firewall: The Iran-Contra Conspiracy and Cover-up


Hardball: How Politics Is Played Told By One Who Knows The Game

Hardball: How Politics Is Played Told By One Who Knows The Game



Media Law and Ethics

Media Law and Ethics


Media Ethics: Cases and Moral Reasoning

Media Ethics: Cases and Moral Reasoning


Media Ethics: Key Principles for Responsible Practice

Media Ethics: Key Principles for Responsible Practice


No More Wacos: What's Wrong with Federal Law Enforcement and How to Fix It

No More Wacos: What’s Wrong with Federal Law Enforcement and How to Fix It


A Place Called Waco: A Survivor's Story

A Place Called Waco: A Survivor’s Story


Lies, Incorporated: The World of Post-Truth Politics

Lies, Incorporated: The World of Post-Truth Politics


A Field Guide to Lies: Critical Thinking in the Information Age

A Field Guide to Lies: Critical Thinking in the Information Age


The Siege at Ruby Ridge

The Siege at Ruby Ridge


Ruby Ridge: The Truth and Tragedy of the Randy Weaver Family

Ruby Ridge: The Truth and Tragedy of the Randy Weaver Family


Ambush at Ruby Ridge: How Government Agents Set Randy Weaver Up and Took His Family Down

Ambush at Ruby Ridge: How Government Agents Set Randy Weaver Up and Took His Family Down


The Federal Siege at Ruby Ridge: In Our Own Words

The Federal Siege at Ruby Ridge: In Our Own Words


Emergency Management: Principles And Practice for Local Government

Emergency Management: Principles And Practice for Local Government


Emergency Management: The American Experience 1900-2010

Emergency Management: The American Experience 1900-2010


National Incident Management System: Principles And Practice

National Incident Management System: Principles And Practice


Disaster Response and Recovery

Disaster Response and Recovery


Speak Like Churchill, Stand Like Lincoln: 21 Powerful Secrets of History's Greatest Speakers

Speak Like Churchill, Stand Like Lincoln: 21 Powerful Secrets of History’s Greatest Speakers


The Lost Art of the Great Speech: How to Write One--How to Deliver It
The Lost Art of the Great Speech: How to Write One–How to Deliver It


Confessions of a Public Speaker

Confessions of a Public Speaker


The 7 Principles of Public Speaking: Proven Methods from a PR Professional

The 7 Principles of Public Speaking: Proven Methods from a PR Professional

 

Media Relations Handbook






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